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Privacy Policy

Last Updated: January 28, 2026

Happyloop Apps ("we," "our," or "us") operates the Brahma mobile application (the "App"). This Privacy Policy explains how we collect, use, disclose, and safeguard your information.

1. Information We Collect

1.1 Information You Provide

Account Information:

Email address (via Google Sign-In or Apple Sign-In)
Display name (optional, from your authentication provider)
Apple ID (when using Sign in with Apple)

User Content:

Practice notes you write
Custom practice configurations

1.2 Information Collected Automatically

Location Data:

Your location coordinates (latitude/longitude) when you grant permission
Used to calculate personalized Brahmamuhurta times based on local sunrise
Coordinates are stored securely in our cloud database (Firebase) for calculations
Cached on your device for 24 hours to reduce data usage
Not shared with third parties
Not used for tracking, advertising, or any purpose other than sunrise calculations

Device Information:

Device type, OS version, app version, timezone

Usage Data:

Practice completion data, streaks, app interactions

1.3 Third-Party Services

We use the following third-party services that collect data:

Google Sign-In: Collects email address and display name for authentication
Apple Sign-In: Collects Apple ID and optional email address for authentication
Firebase (Google): Handles authentication, cloud data storage, analytics, and crash reports. Collects user ID, device info, and usage data
RevenueCat: Manages subscriptions and payments. Collects user ID, email, purchase history, subscription status, and device information. See RevenueCat Privacy Policy
Meta (Facebook) SDK: Used for advertising attribution and analytics. Collects device identifiers, app events (sign-ups, trial starts, purchases), and product interactions. This data helps us measure the effectiveness of our advertising campaigns. See Meta Privacy Policy

1.4 Analytics Events We Track

To improve the app and understand how it's used, we track the following events:

Account Events: Sign-up method, login
Subscription Events: Trial started, trial expired, subscription started, paywall views
Feature Usage: Alarm scheduled/fired, practice started/completed, articles viewed

We also set user properties for analytics segmentation (subscription status, trial day, practice count). This data is used to improve app features and is shared with Firebase Analytics and Meta for advertising attribution.

2. How We Use Your Information

Calculate your personalized Brahmamuhurta window
Schedule wake-up alarms
Track practice progress and sync across devices
Process subscriptions
Improve app features and fix bugs

3. Data Storage and Security

Local Storage: Settings and practice history stored on device
Cloud Storage: Data syncs to Firebase when signed in
All transmission uses HTTPS encryption
We do not store passwords

4. Data Sharing

We do not sell your personal information.

We share data only with:

Service Providers: Firebase, RevenueCat, Meta (with their own privacy policies)
Advertising Partners: We share app events (trial starts, purchases) with Google Ads and Meta/Facebook for advertising attribution. This helps us measure ad effectiveness. Device identifiers may be used for this purpose.
Legal Requirements: If required by law

5. Advertising & Tracking

We use Google Ads (via Firebase Analytics) and Meta (Facebook) SDK to measure the effectiveness of our advertising campaigns. This involves:

Sharing conversion events (trial starts, purchases) with Google and Meta
Device identifiers for ad attribution
Product interaction data

Google Ads: Firebase Analytics is linked to Google Ads to track conversions from our advertising campaigns. Google may use this data to optimize ad delivery and measure campaign performance.

Meta Ads: The Meta SDK tracks app events for Facebook and Instagram ad attribution.

You can limit ad tracking through your device settings:

iOS: Settings > Privacy > Tracking
Android: Settings > Google > Ads

6. Your Rights

Account Deletion

Delete your account anytime: Settings > Delete Account. This permanently removes your data.

Permissions

You can deny location permission and manually enter your city
You can disable notifications (alarms won't work)

Data Export

Contact happyloopmail@gmail.com to request your data.

7. Children's Privacy

Brahma is not for children under 13. We do not knowingly collect data from children under 13.

8. International Users

Data may be processed in the US (Google, RevenueCat servers). EEA users have GDPR rights including access, rectification, and erasure.

9. Changes

We may update this policy. Changes will be posted with an updated date.

10. Contact

Email: happyloopmail@gmail.com

Developer: Happyloop Apps